Accountants' Body Chief Refuses to Rule Out Merger; As Rivals Prepare to Join Forces, Des Hudson of Icas Faces Big Decisions. Ian Fraser Reports
Sunday Herald › September 27, 2004
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Summary
DES Hudson, who takes over the reins at the Institute of Chartered Accountants of Scotland (ICAS) in January, talks about the CA label as if it were a wine. He says: "The CA appellation is very marketable, and it is a very international qualification."
But France's appellation controllee system - a fiercely guarded classification system denoting quality, ingredients, provenance and vintage - has hindered rather than helped Gallic wine sales in recent years. So in a world market for accountants that is becoming increasingly competitive, how can Hudson, who is reported to be on a salary of (pounds) 120,000 at ICAS, reinvent the CA appellation and ensure it retains its exclusivity and value?See the full content of this document
Extract
Accountants' Body Chief Refuses to Rule Out Merger; As Rivals Prepare to Join Forces, Des Hudson of Icas Faces Big Decisions. Ian Fraser Reports
The hallowed initials - which remain the preserve of accountants who have qualified under the ICAS system - are perceived by some to be the "blue riband" for accountants.
The institute is currently promoting the initials through a campaign in...See the full content of this document
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