Former Fhm Editor Adds Lads' Mag to List of Freesheets Magazines: New Launch Magazines: New Launch Weekly Title Will Target Young Men . . . But 'It's Definitely Not Nuts'
Sunday Herald › September 18, 2007
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Sunday Herald › September 18, 2007
Linked as:Summary
WHAT are the top 10 foods that cannot be improved with cheese? If this instantly has you wondering whether Wensleydale would do more harm to a knickerbocker glory than to sweet and sour pork, a certain Dundonian publishing veteran believes he has just the magazine for you.
Former FHM editor Mike Soutar is launching ShortList, a weekly magazine for young men with money to spend, built around the male obsession with making lists of anything and everything, this Thursday.See the full content of this document
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Former Fhm Editor Adds Lads' Mag to List of Freesheets Magazines: New Launch Magazines: New Launch Weekly Title Will Target Young Men . . . But 'It's Definitely Not Nuts'
Unlike most high-profile magazine launches, however, ShortList is the latest in a growing band of free titles, with over 500,000 copies being handed out around the country, up to 80,000 of them on the streets of Edinburgh and Glasgow.
Hinting at lists on everything from the best Mafia flicks to the all-time greatest snacks once the title starts rolling, Soutar says: "Wh...See the full content of this document
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