Jaeger Look to America As Brand Goes From Strength to Strength Fashion: Labels Fashion: Labels Earl Revitalises Classic British Designer

Summary

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BELINDA Earl, chief executive of fashion brand Jaeger, is currently looking for a store in Manhattan to take the revitalised brand back into the United States, part of a wider strategic plan to expand the company's overseas operations in key territories.

Jaeger, which is privately owned by retail entrepreneur Harold Tillman, has just opened a store in Montreal, marking the start of its return to the North American market. Earl, who was formerly chief executive of Debenhams, said the company is also looking to invest in southeast Asia and is eyeing opportunities in China and India.

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Extract

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Jaeger Look to America As Brand Goes From Strength to Strength Fashion: Labels Fashion: Labels Earl Revitalises Classic British Designer

The chief executive, who has an undisclosed stake in Jaeger, visited Glasgow last week to unveil the new Jaeger Black label, a sub-brand with a more luxurious and aspirational focus than the core brand and previo...

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